Concept direction

Turn renovation curiosity into a guided first enquiry.

A mobile-first enquiry path for Frome Interiors: visitors can explain the space, save their details, ask common questions, and start a WhatsApp conversation before the discovery call.

View flow FAQ layer
Frome Interiors

Starter enquiry

Tell Charlotte what is not working in your space.

Layouts, flow, storage, builder-ready plans, or a full works package.

Room or project type Kitchen-dining flow
Timeline Next 3 months
Continue on WhatsApp with saved enquiry details
2013

Founded by Charlotte and David in Somerset.

3

Starter, Medium, and Full Works paths made easier to choose.

1

Simple lead log for every enquiry, call, status, and reminder.

Lead path

Keep the current discovery call, add the missing handoff.

The existing form and calendar can stay. This layer captures practical project context first, then routes the visitor to WhatsApp or email with the details already saved.

  1. 01

    Project snapshot

    Room type, location, rough timeline, and whether they need plans, sourcing, or on-site support.

  2. 02

    WhatsApp click-to-chat

    Visitor starts a message with their enquiry summary. Frome Interiors gets the lead details without retyping.

  3. 03

    Status and reminder log

    New, call booked, proposal sent, deposit agreed, and follow-up reminders in a simple sheet or lightweight CRM view.

Service matching

Help visitors self-select without making the page feel automated.

Starter

Planning clarity

Survey, planning session, floor plan, 3D plans, suppliers, and a moodboard.

Medium

Builder-ready direction

Budget, layouts, product specs, and a coherent schedule for contractors.

Full Works

Managed transformation

Design support, on-site management, and a clearer path from brief to finished space.

FAQ assistant

Answer repeat questions before Charlotte has to.

Can you help if I already have a builder?

Yes. The flow can ask what is already in place, then guide the visitor toward plans, product specs, or on-site support.

Do you cover Somerset and Wiltshire?

Yes. The enquiry can capture location early and keep local supplier recommendations part of the follow-up context.

Which package fits my project?

A short guided question set can suggest Starter, Medium, or Full Works before the discovery call.

EUR 500 setup

A small website + WhatsApp CRM upgrade, built around the way Frome Interiors already works.

Landing page refinement, lead form to email or Google Sheet, WhatsApp click-to-chat, saved lead details, status tracking, follow-up reminders, basic FAQ/chatbot, and analytics.